The new updated Company Pages have
arrived on LinkedIn
They are finally here and I am so excited!
If you have a company page, you should have received an
email notifying you of the most recent change & a button to view your
business profile. Did you click on the
button? I did!
I was so excited to see that LinkedIn added a company image
option. We can now use images to speak
to potential & current clients. This
is so important as we seem to be moving into another wave of preferred
communication. Image Communication!
LinkedIn has not put a list of restrictions for your Company
image like Facebook did when they launched their Cover image. You have the flexibility to design your image
with any information you want to share.
Remember… this image will more
than likely be seen by “new followers” so your messaging should be appropriate
for this group. Don’t try to sell your
services or products, but try to give them a reason to “follow” your company
& receive updates.
YEAH! There is an
easier Updates Function now on
LinkedIn as well. This allows a company
to send out information on a regular basis and it will be seen in your
followers’ home page update list.
Encourage engagement, comments, testimonials, and Q & A so you can
be top of mind to all your company’s followers.
Are you ready to begin designing your Company Image? Don’t forget to size your image
properly. 646 pixels X 220 pixels is the
official LinkedIn image size.
I challenge you today to take one week to
plan, design, and upload your new company image. Don’t
forget to post your URL below in the comments section. We would like to keep connected & hear
your success.
Good Luck!
If you enjoyed today’s blog post, please feel free to
comment below. We enjoy hearing your
ideas, thoughts, and questions.
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